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Round Trip Happenings

New and improved name

December 8, 2012 Where in the World is Santa Claus?

Santa Scan is now Santa Snoop.  Why the change?

The name “Santa Scan” was so generic and overused that it was hard to find it in the App Store even with an exact name search.  It was buried in the middle of a several dozen other apps.  Being listed behind the “Santa Cruz Police” app is what really drove it home for me (no grudge with the actual Santa Cruz Police, mind you!).  The point is: The app needed a new name.  

Mainly, I needed to be able to tell people, “Hey, I have a new app out called XYZ!”, and they could simply search the App Store for “XYZ” and find it right away.  (Note: the literal name “XYZ” would have been a poor choice for this app.)

The name Santa Snoop seems to fit the bill.  It is more unique and memorable, and you can actually find it right away in the App Store.  BTW, my original first choice “Santa Spy” had long since been taken.

 

Santa Snoop App Store search

Now that’s more like it!

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